Every case study below is real. Client details are kept confidential at their request — but the numbers, the challenges, and the outcomes are exactly as they happened.
"We had been running Google Ads for two years and always assumed they were working."
Our audit found that 61% of the client's Google Ads budget was going to irrelevant search queries — terms with no commercial intent that would never convert. We restructured the account in week one: rebuilt the campaign architecture, rewrote all ad groups around precise buying-intent keywords, implemented proper negative keyword lists, and fixed the conversion tracking that had been misfiring for months. No new creative. No budget increase. The same spend, targeted properly.
"Our store was getting traffic but conversion rate was under 1%. We knew there was more to unlock."
We rebuilt the product page structure, fixed the checkout friction causing 74% cart abandonment, launched Google Shopping with properly segmented campaigns, and introduced a 5-flow Klaviyo email automation sequence. Revenue tripled within 8 months.
"Every salesperson described the product differently. We were losing deals to inferior competitors."
A positioning and messaging project produced a unified value proposition, differentiation narrative, and sales enablement framework. Consistent messaging transformed both inbound performance and outbound effectiveness.
"We had good products and a decent website but were invisible on Google. All our competitors ranked above us."
Full technical SEO audit and rebuild, followed by a 12-month keyword cluster content strategy. Fixed crawl errors, improved page speed by 3.2 seconds, and published 40 targeted articles. Organic became the #1 revenue channel by month 10.
"We wanted to expand internationally but had no framework for deciding where to enter first."
Market entry assessment across 7 geographies, go-to-market strategy for 3 highest-opportunity markets, partner identification, localisation, and phased launch support. From brief to first international sale in 14 months.
"Our brand had been built for a market that no longer existed. We needed to fundamentally reimagine our positioning."
An 8-month brand transformation programme — customer research, competitive repositioning, brand architecture redesign, and phased market reintroduction — delivered growth across all key metrics without cannibalising existing revenue.
Every engagement starts with a diagnosis. We do not recommend channels or campaigns until we understand exactly what is causing the underperformance.
If a campaign underperforms, we say so clearly — along with what we learned and what we are changing. Clients make better decisions with accurate information.
We do not report impressions or follower counts as results. Every KPI in every report connects to revenue, cost per acquisition, or customer lifetime value.
Our engagements do not end when we deliver a strategy document. We stay through execution, adapt as results come in, and do not declare success until the numbers confirm it.
The audit alone paid for itself many times over. And that was before any new campaigns went live. In month one after the restructure, our cost per lead dropped from £87 to £31.
Managing Director · Professional Services Firm · London
Details withheld at client request. Results verified internally.
Start with a free audit. We will identify your highest-impact opportunities and show you exactly what results are realistic — based on evidence, not promises.